Design Principles

Interface & brand design, drawing & motion graphics

This course explores different techniques which are based on design theories such as unity, harmony, scale, proportion, colour and text. This subject focuses on the aesthetics of design, implementing images, colours, fonts, graphics, brand and other visual elements to create successful design outcomes. Providing an important foundation of knowledge regarding design, you will learn to experiment with a variety of tools and techniques that are fundamental to creating great digital design.


What you’ll learn

The basic principles of good design
How to effectively use colour
Creative use of text and font properties
Successful composition and page layout styles

Who is this course for?

This course is ideal for people who want to enter the design world, and anyone else who wants to learn about the fundamental theory behind good graphic design.

Want to train your team? If you have employees you want to enrol in this course get in contact with us to discuss your options.

Study modules
  • Topic 1: Typography and Design concepts
  • Topic 2: Colour Theory and Elements of Design
  • Topic 3: Visual Structure and Concept Development
Course educators

During your course, you will be guided by an experienced online education professional who will be available to assist you with all aspects of your study.

Marek GorskiMarek Gorski – Marek has worked on digital campaigns for some of the biggest brands in the world – Xbox, IKEA, Starwood, Pepsi and Disney. He has developed Digital Media and Game Design courses for leading education providers in Australia and brings 5 years + experience as a certified expert in digital marketing and design education.

Sharna BregmanSharna Bregman – Specialist in video production and editing / advertising and technology. Sharna has produced social campaigns, mobile apps and games for some of Australia’s biggest brands and is a certified digital education expert.

Online education experience

These courses are designed to let you build your study around your busy life. We have developed an engaging educational experience which can be accessed from any device at any time.

  • Study anytime on any device with Canvas (our cloud-based Learning platform)
  • 24 hour response time to your queries 5 days per week
  • Study groups
  • Interactive webinars
  • Rich interactive content experience
  • Free access to the full Lynda video library


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Start date: Weekly intakes.

Study type: Online with appointed educator.

Duration: 10 weeks’ access to your course through our online learning platforms.
The recommended course duration is 60 to 80 hours of study.

Technology Requirements: Internet access / Computer.

Online Course Delivery: This course is delivered by Academy of Information Technology (RTO: 90511).

Your personal educator: Upon enrolment, you’ll be allocated an experienced educator from Academy of Information Technology who will mentor and support you throughout the course.

Certification: This course is accredited through (TEQSA).